RTO
Rentokil Initial plc
stock NYSE ADR

You’re absolutely correct… and that’s the problem for them.
Nobody goes there for the coffee. Most consumers understand it’s shitty and overpriced. That will be especially problematic for them in the face of an imminent recession where the literal first thing people will cut out from their routine is that stupid $5 grande latte. I already did exactly that roughly a year ago.
So if your “moat” is third space hospitality… you’re cooked. Gen Z has shown virtually no interest in such a thing. If gen z wants a “third space”, they’ll want it to be virtual. Think VRverse or VR cafe type establishments.
Meanwhile, millennials don’t really want a third space anymore either. COVID awakened a lot of people to the idea that “oh there is actually a fundamentally different way to live than wake up, drive to work, work, stop by some place to chill, and then drive home”. No matter how much corporate america attempts to protect its real estate assets by forcing RTO orders, the pressure from young people is undeniable and will inevitably lead to the return of true WFH.
What happens when starbucks goes from “nice chill stop before, during, or after my work day” to “detour that costs money and takes me away from the comfort of my own home”?
I am beyond bearish on Starbucks

I would rather bet on RSS announcement -> RSS goes into effect + RTO announcement at the same day.

Another update to this - Ryan Dirocco has gone from advisor to CTO. Both these moves are consistent with a company restructuring, almost certainly from the result of the RTO going through. I expect a new name to be brought in as CEO.

To do what?
It’s expensive as hell and needs a RTO to get moving.

Hi! A fellow holder of >10k shares I really like this play I’ve been really invested into doing my own dd for the past days, so maybe I’ll be able to ease you a little bit as the asset sale to Social Mobile is already well down the path toward completion:
• SONM publicly announced the signed purchase agreement this isn’t just an LOI. The terms were detailed in an 8-K and press release: $15M upfront cash, up to $5M earn-out, plus Social Mobile taking on certain liabilities.
• The transaction has been reviewed and approved by a Special Committee of independent directors. The same release emphasized the board believes the sale plus RTO path maximizes shareholder value.
• The remaining steps are routine - closing conditions like regulatory filings and the transfer of specific assets. No red flags (like antitrust concerns) exist because this is a small rugged-phone business.
• SONM stated in late July that the deal was “on track to close in Q4 2025,” which matches the normal timeline for an asset transfer of this size.
Have a great day! I have a dd that I want to post soon with some interesting finds!

Alright, I'm deeply invested into it right now but I still have some issues with this play that maybe someone will be able to ease.
There is still no info from SONM about shareholders vote on asset sale to Social Mobile. RTO with Qumulus can't happen before that (correct me on that if Im wrong) and because of that I'm sceptic about RTO announcment in upcoming 2 weeks. Ofc asset sale and RTO are two different things but i can't imagine that they will announce RTO then let the hype die before RTO itself just because asset sale is not finalized.
As for the RSS I made my peace with it. It's unavoidable. Play is less juicy but still juicy enough.

RTO isn’t that bad if you can generate AI porn on the computer lol