BRBR
BellRing Brands, Inc.
stock NYSE

Late to this thread, but agree with the above sentiment. If you want an interesting comparator have a look at BellRing Brand (BRBR), the US listed business which sells protein shakes. Got smoked by: 1) Whey concentrate price increases creating disadvantage vs intergrated players (eg. Glanbia who own ON); 2) Coca-Cola owned competitors who could win the distribution war. Stock is down 90% from ATHs.

Late to this thread, but agree with the above sentiment. If you want an interesting comparator have a look at BellRing Brand (BRBR), the US listed business which sells protein shakes. Got smoked by: 1) Whey concentrate price increases creating disadvantage vs intergrated players (eg. Glanbia who own ON); 2) Coca-Cola owned competitors who could win the distribution war. Stock is down 90% from ATHs.