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SBS Scales For Record FIFA World Cup Audiences; Uses New Relic Intelligent Observability

Business Wire | Oct 27, 2026 9:00 PM EDT

SYDNEY--(BUSINESS WIRE)--New Relic, the intelligent observability platform, today announced its end-to-end infrastructure monitoring was used by Special Broadcasting Service (SBS) to deliver SBS’s most digitally significant FIFA World Cup™ coverage to date. SBS reached 64% of the Australian population – 18 million people – across broadcast and digital platforms during this year’s tournament, with no major technical issues. The result comes as SBS confirmed it has secured exclusive Australian br

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