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EXCLUSIVE: ALFI Reports Partnership With Slice Wireless/SmartCity Wireless To Begin Installations Of Targeted Artificial Intelligence Digital Advertising Technology, No Terms Disclosed


Benzinga | Jan 20, 2022 08:00AM EST

EXCLUSIVE: ALFI Reports Partnership With Slice Wireless/SmartCity Wireless To Begin Installations Of Targeted Artificial Intelligence Digital Advertising Technology, No Terms Disclosed

Miami Beach, FL / January 20, 2022 -- ALFI (NASDAQ:ALF) ("Alfi"), an AI enterprise SaaS

advertising platform, announced today it has reached an agreement with Slice Wireless

Solutions, Inc. d/b/a SmartCity Wireless Solutions of BWI, Inc. an award-winning wireless

solution provider, and will begin installations of its "targeted" artificial intelligence (AI) digital

advertising technology in multiple kiosks located within the Baltimore-Washington International

Thurgood Marshall Airport ("BWI Marshall"). This includes an initial installation of six digital

kiosks to be operated in key locations within BWI Marshall. Alfi expects the digital kiosks will be

operational by the end of the first quarter of 2022 and will run through January 31, 2024.

Utilizing ALFI's technology, BWI Marshall can optimize its network of kiosks to deliver powerful

brand reach, dynamic interactive visuals, and tailored messaging capabilities by gender,

geography, and other non-invasive audience data metrics, all in real-time. Alfi's computer vision

is constantly identifying and matching audience data with brands to deliver instantaneous and

personalized relevance, significantly increasing brand engagement and transactions by

matching and delivering the right message to the right person, at the right time in a responsible

and privacy compliant manner.

Digital technologies, such as these AI kiosks, can create a more unique, engaging experience

than traditional "advertising only" channels, as digital kiosk advertising has been proliferating in

densely populated areas such as airports.

Ricky D. Smith, Executive Director, CEO, Baltimore-Washington International Thurgood

Marshall Airport, said, "BWI Marshall strives to be at the forefront of improving the passenger

experience while traveling through the airport, and we are excited about the ability of Alfi to

support this effort by significantly enhancing the performance of our traditional kiosks."

"We find Alfi Kiosks create an excellent opportunity to interact with consumers about a brand,

message, or product that is more relevant and timelier, making for a happier consumer and an

opportunity to generate additional revenue," said Josie Dressendofer, President of SmartCity

Wireless Solutions of BWI, LLC.

"We are very excited to begin the first installations of our proprietary AI advertising platform on

multiple digital out of home advertising kiosks within the BWI Marshall airport," said Peter

Bordes, Interim CEO and Board Member. "The ability to deliver highly relevant national and

localized brand messages, married with customizable content experiences, can help companies

enhance their sales and marketing programs, better engage with consumers and further expand

the value of their digital signage advertising campaigns."

About SmartCityWireless Solutions of BWI, LLC./Slice Wireless Solutions, INC.

SmartCity won the largest airport contract awarded in 2020 as the exclusive wireless provider at

BWI Marshall for 15 years covering the redevelopment of all wireless technologies Wi-Fi ,

DAS, and other wireless networks. At BWI Marshall, Slice has installed a patent pending,

neutral host, Super Network called WiSNET that allows wireless technologies to plug-n-play into

one managed airport-wide Wi-Fi system. www.slicewifi.com

About Alfi Inc.

Alfi, Inc. provides solutions that bring transparency and accountability to the digital out-of-home

advertising marketplace. Since 2018, Alfi, Inc. has been developing its artificial intelligence

advertising platform to deliver targeted advertising in an ethical and privacy-conscious manner.

For more information, please visit: https://www.getalfi.com

Safe Harbor Statement

This press release contains forward-looking statements. These statements are made under the

"safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. Statements

that are not historical facts, including statements about the Company's beliefs and expectations,

are forward-looking statements. Forward-looking statements involve inherent risks and

uncertainties, and a number of factors could cause actual results to differ materially from those

contained in any forward-looking statement. In some cases, forward-looking statements can be

identified by words or phrases such as "may", "will," "expect," "anticipate," "target," "aim,"

"estimate," "intend," "plan," "believe," "potential," "continue," "is/are likely to" or other similar

expressions. Further information regarding these and other risks, uncertainties or factors is

included in the Company's filings with the SEC. All information provided in this press release is

as of the date of this press release, and the Company does not undertake any duty to update

such information, except as required under applicable law.






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