PR Newswire | Dec 8, 2021 08:01AM EST

Two American Classics

12/08 07:00 CST

Calling All Donut Lovers: Pop-Tarts(r) Launches New Donut Flavors Inspired by Two American ClassicsNew flavors including Frosted Boston Creme and Frosted Apple Fritter are coming to a store near you. BATTLE CREEK, Mich., Dec. 8, 2021

BATTLE CREEK, Mich., Dec. 8, 2021 /PRNewswire/ -- The only thing better than a box full of fresh donuts in the morning is the all-new Pop-Tarts(r) donut-inspired lineup, perfect for breakfast on-the-go anytime the donut craving strikes. Pop-Tarts(r) is releasing two new flavors that take inspiration from two American classics: Boston Creme Donuts and Apple Fritters. From the donut line to the toaster, each flavor features a flaky crust, icing, and a beloved donut-inspired filling.

Joining Pop-Tarts(r) lineup this December, these brand-new flavors are so delicious they'll have you thinking they're the real thing. Frosted Boston Creme Pop-Tarts(r) have a custard-flavored filling and are topped with chocolatey icing, and Frosted Apple Fritter Pop-Tarts(r) have an apple-flavored filling and are topped with white string icing to mimic the classic apple fritter style.

The Boston Creme and Apple Fritter Pop-Tarts(r) will be available at the end of December 2021 in an 8-count box for an SRP of $2.99 at retailers nationwide.

But the innovations don't stop there! These new flavors join Pop-Tarts(r) recently announced seasonal offerings:

* Limited-edition Sugar Cookie Pop-Tarts(r), a seasonal favorite featuring hilarious printed holiday "fails" designs, are currently on shelves and selling out fast. * The previously announced Eggo(r) Frosted Maple Syrup flavor Pop-Tarts(r) - a flaky, buttery-yellow crust, reminiscent of an Eggo(r) waffle, with a sweet, maple-flavored filling and white icing topped with a waffle-like grid pattern made from yellow-string icing - are now arriving in-stores, perfect for those holiday mornings where you can't decide between an Eggo(r) Waffle and your favorite Pop-Tarts(r).

For more information and to stay in the know on all things Pop-Tarts,follow Pop-Tartson Facebook, Twitter and Instagram.

About Kellogg CompanyAt Kellogg Company (NYSE: K), our vision is a good and just world where people are not just fed but fulfilled. We are creating better days and a place at the table for everyone through our trusted food brands. Our beloved brands includePringles(r), Cheez-It(r), Special K(r), Kellogg's Frosted Flakes(r), Pop-Tarts(r), Kellogg's Corn Flakes(r), Rice Krispies(r), Eggo(r), Mini-Wheats(r), Kashi(r), RXBAR(r), MorningStar Farms(r) and more. Net sales in 2020 were approximately $13.8 billion, comprised principally of snacks and convenience foods like cereal, frozen foods, and noodles. As part of our Kellogg's(r) Better Days purpose platform, we're helping to end hunger and are committed to creating Better Days for 3 billion people by the end of 2030. Visit www.KelloggCompany.com or www.OpenforBreakfast.com.

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SOURCE Kellogg Company