GlobeNewswire Inc | Dec 7, 2021 09:00AM EST

December 07, 2021

SANTA CLARA, Calif., Dec. 07, 2021 (GLOBE NEWSWIRE) -- Agora, Inc. (NASDAQ: API), a pioneer and leading platform for real-time engagement APIs, has partnered with Smule, a popular social singing app that lets users enjoy millions of karaoke songs, to enable users to sing carols in real-time this season and spread holiday cheer with the improved Sing Live feature. With Smules Sing Live feature, powered by Agora, carolers can join their friends and family in holiday duets, regardless of their location anywhere in the world, connecting without any lags or delays. All Smule users can join audio-only Sing Live sessions for free and Smule VIP subscribers can host video Sing Live sessions with family and friends in Smule Groups.

Agora is a leader in real-time exchanges and as we are focused on delivering the most seamless collaborative singing experience to our users with our Sing Live feature, they were the right partner for us to deliver on this vision, said Parker Ranney, SVP of platform engineering and technology operations at Smule. The holidays are a tough time to be apart and we hope with our updated Sing Live feature, we can touch more lives virtually and remind everyone to spread holiday cheer.

Using Agoras interactive live streaming software development kits (SDKs), Smule was able to utilize interactive streaming at a very large scale with excellent synchronization between users. With Agoras efficiency, scalability and ease of use, Smule is enabling deeper connections across the world and driving additional revenue opportunities.

Smules Sing Live feature, powered by Agora, will enable family members and friends to connect on a new level with live-streamed carols, said Tony Zhao, CEO and founder of Agora. Real-time engagement is so crucial during this time when family and friends cant be physically together and were excited to have the opportunity to help them create new traditions this season.

In addition to live caroling, Smule will be launching more ways for users to celebrate the holidays. Smule users can record duets of classic holiday songs alongside legends like Elvis, Nat King Cole, Frank Sinatra, Mariah Carey, Sarah McLachlan, and more, to send as festive greetings to friends and family instead of traditional cards. Smule will also offer new holiday-themed AR styles and lenses to be used in video performances.

For more information, please visit https://www.agora.io/en/.

About AgoraAgora is the leading Real-time Engagement Platform as a Service (RTE PaaS) company. Agoras mission is to make real-time engagement ubiquitous, allowing everyone to interact with anyone, in any application, anytime and anywhere. Agoras platform provides developers with simple, flexible and powerful application programming interfaces, or APIs, to embed real-time video and voice engagement experiences into their applications.

About SmuleSmule, Inc. is a global leader in interactive music creation with a mission to connect the world through music. Every day, millions of people use Smules products, including social singing app Smule, AutoRap and Magic Piano to create original performances, collaborate with friends and join a global community of music lovers. For more information, visitsmule.com or follow us onFacebook,Twitter andInstagram.

Media Contact:Presley MullinaxPresley@crenshawcomm.com