Benzinga | Nov 23, 2021 07:39AM EST

Neptune Wellness Subsidiary, Sprout Foods, Launched New Website and Branding

Neptune Wellness Solutions Inc. ("Neptune" or the "Company") (NASDAQ:NEPT) (TSX:NEPT), a diversified and fully integrated health and wellness company focused on plant-based, sustainable and purpose-driven lifestyle brands, today announced that its subsidiary, Sprout Foods, Inc., has relaunched its website: https://www.sproutorganics.com. The new site provides a direct line for purchase with consumers via ecommerce and showcases a new look and feel for the Sprout brand, which is carried over into packaging, an updated logo, and a reset of the brand's tone and voice.

Neptune Wellness Solutions Logo (CNW Group/Neptune Wellness Solutions Inc.)

"We believe refreshing our Sprout brand, relaunching the Sprout website and developing a seamless DTC platform is essential as we scale and prepare for a fully integrated DTC campaign in the first half of 2022. The new branding brings a cohesive look and feel across each of our product lines from pouches to snacks to meals enabling Sprout to have better brand recognition among consumers and further grow brand awareness," said Capp Culver, CEO, Sprout Foods.

Sprout is a fast-growing organic plant-based baby food and toddler snack company with distribution across North America. Sprout's award-winning purees and snacks such as Plant Protein blends, Power Paks(tm) and Organic Curlz(tm) are currently sold on Amazon and in leading retailers such as Target, Wegman's, Metro Inc., and Sobeys.

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