Benzinga | Nov 17, 2021 08:06AM EST

Jowell Global Announces Strategic Cooperation With Unilever's Uni-Excubator; Terms Not Disclosed

Jowell Global Ltd. ("Jowell Global" or the "Company") (NASDAQ:JWEL), one of the leading cosmetics, health and nutritional supplements, and household products e-commerce platforms in China, today announced that Jowell Global and Unilever's Uni-Excubator held a strategic cooperation conference at the Longrich China headquarters on October 22,2021. Mr. Zhiwei Xu, Chairman of Jowell Global, and Mr. Jun Fang, Vice President of Data and Digital Development of Unilever China, were in attendance. During the conference, Jowell Global and Unilever's Uni-Excubator jointly announced their strategic cooperation in China's new social media retail. The cooperation will start with Unilever's Hazeline Snow product line to be sold on the Company's e-commerce platform to accelerate its reach in the domestic scented body care market, and enhance Hazeline Snow to upgrade the customized skin care solution for the consumers in Chinese market.

Uni-Excubator is Unilever's initiative to partner with startup brands in China to incubate and scale their development, using an innovative model of "Chinese Innovation with Global Support". The initiative seeks out opportunities for new brands through open innovation and leverages Unilever's marketing prowess, wide-spread channels, R&D, and supply chain capabilities.

Mr. Zhiwei Xu, Chief Executive Officer and Chairman of Jowell Global Ltd, commented: "This collaboration combines advantages of both parties. As one of China's leading e-commerce platforms for health and beauty products, Jowell Global brings a sizeable distribution channel and sales resources as well as platform support in the new social media retail realm to this relationship."

"This strategic cooperation is also a positive indication of the Company accelerating its efforts in introducing new brands and products to customers. Looking ahead, we remain committed to collaborate with top global talents and companies to diversify our product offering and expand further into high-end cosmetics and health products markets. By integrating online, offline, big data, logistics, service, and through self-owned, celebrity, and international brands, Jowell Global plans to bring high quality international and domestic products to millions of families." Mr. Xu concluded.