GlobeNewswire Inc | Nov 15, 2021 09:00AM EST

November 15, 2021

NEW YORK, Nov. 15, 2021 (GLOBE NEWSWIRE) -- Taboola (Nasdaq: TBLA), a global leader in powering recommendations for the open web, helping people discover things they may like, today announced a new, multiyear deal with Getty Images, a world leader in visual communications.

The deal provides Taboolas more than 14,000 advertisers with access to Getty Images premium library of stock video content within the Taboola Ads media buying platform. This builds upon a five-year relationship enabling Taboolas advertisers to access the depth, breadth and quality of Getty Images diverse video library in their campaigns.

With this new partnership, Taboola advertisers can benefit from frictionless access to high-quality videos from Getty Images to use in campaigns across a network that reaches more than 500 million daily active users on the worlds top publishers. This new partnership empowers advertisers of all sizes to execute campaigns across Taboola's diverse formats, including Motion Ads and High Impact Video products. With these formats and Taboolas long-term partnerships with the worlds top websites, advertisers can also trust that their ads can be enhanced by high quality and relevant video and imagery every time they are viewed.

Were continuing to give advertisers the tools they need to succeed, and thanks to our partnership with Getty Images, were making it seamless for advertisers of all sizes to tap into the power of video, said Adam Singolda, CEO and founder, Taboola. The ability to create custom video content for campaigns with a partner like Getty Images means advertisers can ramp quickly and get their campaigns in front of our large audience of publishers and their readers.

We are pleased to expand our long-term partnership with Taboola and now enable their advertisers to create campaigns that resonate with Getty Images leading video content, said Nick Unsworth, VP Business Development. Video is central to how we communicate and engage digitally and with our high quality visual content, advertisers across a broad set of industries and categories can find the right image or video that will enhance their campaign and speak to their target audience.

About TaboolaTaboola powers recommendations for the open web, helping people discover things they may like.

The companys platform, powered by artificial intelligence, is used by digital properties, including websites, devices and mobile apps, to drive monetization and user engagement. Taboola has long-term partnerships with some of the top digital properties in the world, including CNBC, BBC, NBC News, Business Insider, The Independent and El Mundo.

More than 14,000 advertisers use Taboola to reach over 500 million daily active users in a brand-safe environment. Following the acquisition of Connexity in 2021, Taboola is a leader in powering e-commerce recommendations, driving more than 1 million monthly transactions each month. Leading brands including Walmart, Macys, Wayfair, Skechers and eBay are among key customers.

Learn more at www.taboola.comand follow @taboola on Twitter.

Disclaimer - Forward-Looking Statements

Taboola (the Company) may, in this communication and any related discussion, make certain statements that are not historical facts and relate to analysis or other information which are based on forecasts or future or results. Examples of such forward-looking statements include, but are not limited to, statements regarding future prospects, product development and business strategies. Words such as expect, estimate, project, budget, forecast, anticipate, intend, plan, may, will, could, should, believes, predicts, potential, continue, and similar expressions are intended to identify such forward-looking statements but are not the exclusive means for identifying such statements. By their very nature, forward-looking statements involve inherent risks and uncertainties, both general and specific, and there are risks that the predictions, forecasts, projections and other forward-looking statements will not be achieved. You should understand that a number of factors could cause actual results to differ materially from the plans, objectives, expectations, estimates and intentions expressed in such forward-looking statements, including the risks set forth under Risk Factors in our Registration Statements on Form F-1 and F-4 and our other SEC filings. The Company cautions readers not to place undue reliance upon any forward-looking statements, which speak only as of the date made. The Company does not undertake or accept any obligation or undertaking to release publicly any updates or revisions to any forward-looking statements to reflect any change in its expectations or any change in events, conditions or circumstances on which any such statement is based.

ContactDave StruzziDave.s@taboola.com