Benzinga | Sep 1, 2021 07:14AM EDT

Intuit Eyes Mailchimp Acquisition For Over $10B: Bloomberg

* Intuit Inc (NASDAQ: INTU) is in talks to acquire email marketing firm, Mailchimp, for over $10 billion, Bloomberg reports.

* The deal would unite two providers of services for small businesses.

* Intuit offers QuickBooks accounting software, supplementing it with Credit Karma after acquiring it for $7.1 billion in 2020. Mailchimp focuses on digital marketing services, including social advertising, so-called shoppable links, and automation products.

* Mailchimp reported $300 million in EBITDA for 2020.

* Intuit aims to build on a small-business recovery that's helped drive sales of QuickBooks and other products. It reported a 41% year-on-year revenue growth in Q4.

* Intuit held $3.9 billion in cash and equivalents as of July 31.

* Price Action: INTU shares closed higher by 0.095% at $566.11 on Tuesday.