Benzinga | Aug 24, 2021 02:49PM EDT

Spotify Heats Up Podcast War With Apple

* Spotify Technology SA (NYSE:SPOT) has launched Podcast Subscriptions for every U.S. podcast creator, TechCrunch reports.

* Podcasters can use Spotify's Anchor podcast creation tool to mark select episodes as subscriber-only content and publish them to Spotify and other platforms.

* Spotify expanded the price point options ranging from a minimum of $0.49 to a maximum of $150.

* It will also help podcast creators engage with their subscriber base to offer them more benefits.

* Spotify will allow the creators to return 100% of revenues until 2023. After that, Spotify plans to take just a 5% commission subscription revenues versus Apple Inc's (NASDAQ:AAPL) 30% cut in year one and 15% in year two.

* International listeners can avail themselves the subscriber-only content from September 15, adding to the iPhone maker's woes.

* Spotify later plans to allow international access to podcast subscriptions.

* Price Action: SPOT shares traded higher by 1.75% at $225.38 on the last check Tuesday.

* Photo by PhotoMIX-Company from Pixabay