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Quarterly Net Revenue Grew 14% Year-Over-Year to $68 Million


GlobeNewswire Inc | Aug 9, 2021 07:00AM EDT

August 09, 2021

Quarterly Net Revenue Grew 14% Year-Over-Year to $68 Million

Company is focused on steps to reduce the impact from the global shipping crisis

NEW YORK, Aug. 09, 2021 (GLOBE NEWSWIRE) -- Aterian, Inc. (Nasdaq: ATER) (Aterian or the Company) today announced results for the second quarter ended June 30, 2021. Aterian was formerly named Mohawk Group Holdings, Inc. and was renamed Aterian, Inc. on April 30, 2021.

Second Quarter 2021 Highlights

-- Net revenue grew 14% year over year to $68.2 million, compared to $59.8 million in the second quarter of 2020. -- Gross margin improved to 48.0% compared to 46.2% in the second quarter of 2020. -- Operating income improved to $4.5 million, which includes $23.3 million of benefit from the change in fair-value of earn out liabilities, compared to an operating loss of $(1.8) million in the second quarter of 2020. -- Contribution margin declined to 8.3% in Q2 2021 from 16.8% in the second quarter of 2020. -- Operating expenses for the second quarter of 2021 were $28.3 million which is a decrease from $29.4 million in the second quarter of 2020. Operating expenses for Q2 2021 include $23.3 million of benefit from the change in fair-value of earn out liabilities. -- Excluding non-cash stock-based compensation and amortization of intangibles of $6.5 million in the second quarter of 2021 and $5.2 million in the second quarter of 2020 and $23.3 million benefit from the change in fair-value of potential future performance based earnouts from acquisitions in 2021, fixed operating expenses for the second quarter increased as a percentage of net revenue to 45% compared to 29% in the second quarter of 2020. -- Net loss of $(36.3) million, which includes a $23.3 million benefit from the change in fair value of earnout liabilities, a $(29.8) million loss from extinguishment of debt, a $(4.4) million loss from the change in fair value of warrants, and a $(1.9) million charge associated with a derivative liability from our term loan, increased from a net loss of $2.9 million in the second quarter of 2020. -- Adjusted EBITDA decreased to a loss of $(3.7) million compared to a gain of $3.4 million in the second quarter of 2020. -- 19 new products launched in the second quarter compared to 8 in the second quarter of 2020. -- Total cash balance at June 30, 2021 increased by $26.9 million from March 31, 2021 to $61.9 million.

Yaniv Sarig, Co-Founder and Chief Executive Officer, commented, This has been a challenging quarter for e-commerce marked by a global supply chain crisis, inflation and an extreme shift in consumer behavior due to the opening of brick and mortar stores after the relaxation of COVID-19 related restrictions. Despite the difficult environment and significant increase in product variable cost, our sales grew on average 20% on a proforma basis across all fourteen brands compared to the second quarter of 2019. In early July, the supply chain constraints turned into a global crisis as container rates spiked 500% compared to last year effectively going from manageable to presenting a significant risk. We believe that through relationships we have with several large logistics companies we have a path forward to secure a sufficient number of containers for the next twelve months, at sustainable reduced costs from the current spot rates. We are gradually leveraging these new shipping relationships but additional operational changes over the next few months will be required to fully benefit from them.

Mr. Sarig added, On the M&A front, we remain excited about the immense opportunity once current supply chain conditions become predictable again. While we had several deals in later stages of our process, we chose to not move forward primarily due to concerns relating to current freight cost impacts on the targets future performance. We are withdrawing guidance until the operational adjustments to our supply chain are fully executed. We look forward to providing an updated outlook once we can more predictably model the cost, pricing and margins of our products going forward.

Mr. Sarig concluded, We remain confident that we have the best in class platform to execute at scale on the highly sought after strategy of building the e-commerce consumer company of the future, despite the temporary global shipping crisis. We are committed to executing swiftly on adapting our business to the current situation and emerging more resilient and better positioned to benefit from the massive long term expected TAM of global e-commerce.

Lender Agrees to Adjusted EBITDA Covenant WaiverAs a result of the unprecedented global supply chain crisis and its impact on the Companys financial condition, Aterian had to seek a waiver of its adjusted EBITDA loan covenant for the second quarter of 2021 from its lender, High Trail. As a result of our failure to have at least $12 million of adjusted EBITDA for the 12 month period ended June 30, 2021, High Trail accelerated a total of $18.7 million of the principal amount of its senior secured notes in an initial aggregate principal amount of $110.0 million, requiring us to immediately pay an aggregate of $21.8 million (115% of the accelerated principal amount, plus $0.3 million of accrued but unpaid interest thereon). High Trail has agreed to waive the breach of the adjusted EBITDA covenant for June 30, 2021, effective upon receipt of a cash payment of $10.1 million and shares of our common stock for the remaining $11.7 million owed. The number of shares issuable to High Trail will be calculated based on the lower of 80% of (1) the daily volume weighted average price of our common stock on August 9, 2021, and (2) the average of the lowest two daily weighted average prices of our common stock during the ten day trading period ending on August 9, 2021. We are paying High Trail an aggregate of $10.1 million in cash on August 9, 2021 and will issue the $11.7 million of shares of common stock (with the number of shares calculated as described above) by August 11, 2021. In connection with the waiver, we also agreed to reprice High Trails approximately 3.5 million warrants expiring in 2026 with exercise prices ranging from $25.10 to $33.56, such that the exercise price of such warrants will be equal to the lesser of (X) the closing price of our common stock on August 9, 2021 or (Y) the volume weighted average price of our common stock on August 9, 2021. High Trail agreed not to exercise the warrants prior to the day that is 60 days after a registration statement registering for resale the 2,666,667 shares of common stock we issued on June 15, 2021 is declared effective; however, if, at any time on or after January 7, 2022, High Trail is unable to exercise such warrants as a result of the foregoing, we agreed to pay High Trail a cash payment that will be equal to: (a) the weighted average price of our common stock on the date High Trail seeks to exercise any such warrants, minus the then-current exercise price of such warrants, multiplied by (b) the number of shares subject to the warrants that it then desires to exercise. In connection with the waiver, we also agreed to a liquidity covenant whereby we will be required to have cash of no less than $30.0 million through October 31, 2021 as well as another liquidity covenant whereby our inventory and accounts receivable must, through October 31, 2021, be equal to $65.0 million, less any amount of cash and cash equivalents in excess of $30.0 million.

2021 Outlook WithdrawnThe global supply chain crisis has impacted the Companys ability to forecast shipping costs and its ability to procure inventory, and the COVID-19 pandemic continues to make near term consumer behavior patterns difficult to predict; therefore, the Company has decided to withdraw its 2021 net revenue and adjusted EBITDA guidance until such time that it has improved visibility and forecasting confidence.

Non-GAAP Financial MeasuresFor more information on our non-GAAP financial measures and a reconciliation of GAAP to non-GAAP measures, please see the Non-GAAP Financial Measures and Reconciliations section below.

Webcast and Conference Call InformationAterian will host a live conference call to discuss financial results today, August 9, 2021, at 8:00 a.m. Eastern Time. To access the call, participants from within the U.S. should dial (877) 295-1077 and participants from outside the U.S. should dial (470) 495-9485 and provide the conference ID: 5258417. Participants may also access the call through a live webcast at https://ir.aterian.io/investor-relations. Please visit the website at least 15 minutes prior to the start of the call to register and download any necessary software. The archived online replay will be available for a limited time after the call in the Investor Relations section of the Aterian website.

About Aterian, Inc.Aterian, Inc. (Nasdaq: ATER), is a leading technology-enabled consumer products platform that builds, acquires, and partners with best-in-class e-commerce brands by harnessing proprietary software and an agile supply chain to create top selling consumer products. The Companys cloud-based platform, Artificial Intelligence Marketplace Ecommerce Engine (AIMEE), leverages machine learning, natural language processing and data analytics to streamline the management of products at scale across the worlds largest online marketplaces, including Amazon, Shopify and Walmart. Aterian has thousands of SKUs across 14 owned and operated brands and sells products in multiple categories, including home and kitchen appliances, health and wellness, beauty and consumer electronics.

Forward Looking StatementsAll statements other than statements of historical facts included in this press release that address activities, events or developments that we expect, believe or anticipate will or may occur in the future are forward-looking statements including, in particular, the statements regarding inflation, consumer behavior shifts and the global supply chain crisis; our strategic decisions and defensive moves and the potential for such decisions and moves to address the global supply chain crisis; the re-engineering of our international supply chain; the belief that we have a path forward to reduce costs of container to $6,500 on average and expectations around the volume of shipping containers needed over the next twelve months; estimates of the time needed to execute on our supply chain transformation; our ability to actively navigate and adapt; our expectations around paying our lender and issuing shares in connection with its waiver of our EBITDA covenant; and statements regarding our EBITDA and liquidity covenants with our lender. These forward-looking statements are based on managements current expectations and beliefs and are subject to uncertainties and factors, all of which are difficult to predict and many of which are beyond our control and could cause actual results to differ materially and adversely from those described in the forward-looking statements. These risks include, but are not limited to; those related to the global shipping crisis, our ability to continue as a going concern, our ability to meet financial covenants with our lenders, our ability to create operating leverage and efficiency when integrating companies that we acquire, including through the use of our teams expertise, the economies of scale of our supply chain and automation driven by our platform; those related to our ability to grow internationally and through the launch of products under our brands and the acquisition of additional brands; those related to the impact of COVID-19, including its impact on consumer demand, our cash flows, financial condition and revenue growth rate; our supply chain including sourcing, manufacturing, warehousing and fulfillment; our ability to manage expenses, working capital (including for PPE products) and capital expenditures efficiently; our business model and our technology platform; our ability to disrupt the consumer products industry; our ability to grow market share in existing and new product categories, including PPE; our ability to generate profitability and stockholder value; international tariffs and trade measures; inventory management, product liability claims, recalls or other safety and regulatory concerns; reliance on third party online marketplaces; seasonal and quarterly variations in our revenue; acquisitions of other companies and technologies, our ability to continue to access debt and equity capital (including on terms advantageous to the Company) and the extent of our leverage and other factors discussed in the Risk Factors section of our most recent periodic reports filed with the Securities and Exchange Commission (SEC), all of which you may obtain for free on the SECs website at www.sec.gov.

Although we believe that the expectations reflected in our forward-looking statements are reasonable, we do not know whether our expectations will prove correct. You are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof, even if subsequently made available by us on our website or otherwise. We do not undertake any obligation to update, amend or clarify these forward-looking statements, whether as a result of new information, future events or otherwise, except as may be required under applicable securities laws.

Investor Contact:

Ilya Grozovsky Director of Investor Relations & Corp. DevelopmentAterian, Inc.ilya@aterian.io917-905-1699

ATERIAN, INC.Condensed Consolidated Balance Sheets(Unaudited)(in thousands, except share and per share data)

December31, June30, 2020 2021ASSETS CURRENT ASSETS: Cash $ 26,718 $ 61,934 Accounts receivable?net 5,747 16,263 Inventory 31,582 75,514 Prepaid and other current assets 11,111 12,716 Total current assets 75,158 166,427 PROPERTY AND EQUIPMENT?net 169 1,350 GOODWILL?net 47,318 118,619 OTHER INTANGIBLES?net 31,460 69,115 OTHER NON-CURRENT ASSETS 3,349 3,552 TOTAL ASSETS $ 157,454 $ 359,063 LIABILITIES AND STOCKHOLDERS? EQUITY CURRENT LIABILITIES: Credit facility $ 12,190 $ ? Accounts payable 14,856 39,455 Term loan 21,600 72,791 Seller notes 16,231 9,955 Contingent earn-out liability 1,515 14,812 Accrued and other current liabilities 8,340 24,673 Total current liabilities 74,732 161,686 OTHER LIABILITIES 1,841 614 CONTINGENT EARN-OUT LIABILITY 21,016 20,986 TERM LOANS 36,483 ? Total liabilities 134,072 183,286 COMMITMENTS AND CONTINGENCIES (Note 9) STOCKHOLDERS? EQUITY: Common stock, par value $0.0001 pershare?500,000,000 shares authorized and27,074,791 shares outstanding at December 31, 3 3 2020; 500,000,000 sharesauthorized and 35,734,767 shares outstanding atJune 30, 2021Additional paid-in capital 216,305 487,605 Accumulated deficit (192,935 ) (311,794 )Accumulated other comprehensive income 9 (37 )Total stockholders? equity 23,382 175,777 TOTAL LIABILITIES AND STOCKHOLDERS? EQUITY $ 157,454 $ 359,063

ATERIAN, INC.Condensed Consolidated Statements of Operations(Unaudited)(in thousands, except share and per share data)

Three Months Ended June30, Six Months Ended June30, 2020 2021 2020 2021 NET REVENUE $ 59,800 $ 68,188 $ 85,428 $ 116,324 COST OF GOODS 32,200 35,445 47,530 57,518 SOLDGROSS PROFIT 27,600 32,743 37,898 58,806 OPERATING EXPENSES:Sales and 18,618 39,310 32,528 64,379 distributionResearch and 2,451 2,324 4,732 4,452 developmentGeneral and 8,352 9,990 16,355 20,965 administrativeChange in fairvalue ofcontingent ? (23,349 ) ? (7,704 )earn-outliabilitiesTOTAL OPERATING 29,421 28,275 53,615 82,092 EXPENSES:OPERATING INCOME (1,821 ) 4,468 (15,717 ) (23,286 )(LOSS)INTEREST 1,077 4,675 2,186 9,092 EXPENSE?netCHANGE IN FAIRVALUE OF ? 1,894 ? 1,894 DERIVATIVELIABILITYLOSS ONEXTINGUISHMENT ? 29,772 ? 29,772 OF DEBTCHANGE IN FAIRVALUE OF WARRANT ? 4,387 ? 34,589 LIABILITYLOSS ON INITIALISSUANCE OF ? ? ? 20,147 WARRANTOTHER EXPENSE (6 ) 5 19 38 (INCOME)LOSS BEFORE (2,892 ) (36,265 ) (17,922 ) (118,818 )INCOME TAXESPROVISION FOR 45 41 45 41 INCOME TAXESNET LOSS $ (2,937 ) $ (36,306 ) $ (17,967 ) $ (118,859 )Net loss pershare, basic and $ (0.19 ) $ (1.23 ) $ (1.17 ) $ (4.26 )dilutedWeighted-averagenumber of sharesoutstanding, 15,425,312 29,547,781 15,308,966 27,886,582 basic anddiluted

ATERIAN, INC.Condensed Consolidated Statements of Cash Flows (Unaudited) (in thousands)

Six Months Ended June30, 2020 2021 OPERATING ACTIVITIES: Net loss $ (17,967 ) $ (118,859 )Adjustments to reconcile net loss to net cash used in operating activities:Depreciation and amortization 79 2,885 Provision for sales returns 25 607 Amortization of deferred financing costs and debt 610 6,378 discountsStock-based compensation 12,610 11,760 Gain from increase of contingent earn-out ? (7,704 )liability fair valueLoss in connection with the change in warrant fair ? 34,589 valueLoss extinguishment of High Trail December 2020 ? 28,240 and February 2021 Term LoanLoss from embedded derivative related to term loan ? 1,894 Loss extinguishment of Credit Facility ? 1,532 Loss on initial issuance of warrant ? 20,147 Allowance for doubtful accounts and other 27 4,597 Changes in assets and liabilities: Accounts receivable (7,622 ) (10,736 )Inventory 8,866 (31,772 )Prepaid and other current assets (1,269 ) (6,545 )Accounts payable, accrued and other liabilities (4,282 ) 30,151 Cash used in operating activities (8,923 ) (32,836 )INVESTING ACTIVITIES: Purchase of fixed assets (19 ) (44 )Purchase of Healing Solutions assets ? (15,280 )Purchase of Photo Paper Direct, net of cash ? (10,583 )acquiredPurchase of Squatty Potty assets ? (19,040 )Cash used in investing activities (19 ) (44,947 )FINANCING ACTIVITIES: Proceeds from warrant exercise ? 9,051 Proceeds from cancellation of warrant ? 16,957 Proceeds from equity offering, net of issuance ? 36,735 costsProceeds from exercise of stock options ? 8,749 Repayment of note payable related to Aussie Health (207 ) ? acquisitionRepayments on note payable to Smash ? (7,503 )Taxes paid related to net settlement upon vesting (112 ) ? of restricted common stockBorrowings from MidCap credit facility 56,181 14,630 Repayments from MidCap credit facility (60,023 ) (28,274 )Deferred financing costs from MidCap credit ? (151 )facilityRepayments for High Trail December 2020 Note and ? (59,500 )February 2021 NoteBorrowings from High Trail February 2021 Note ? 14,025 Borrowings from High Trail April 2021 Note ? 110,000 Debt issuance costs from High Trail February 2021 ? (1,462 )NoteDebt issuance costs from High Trail April 2021 ? (2,200 )NoteDeferred offering costs (139 ) ? Insurance obligation payments (1,491 ) (1,557 )Insurance financing proceeds 1,577 2,424 Capital lease obligation payments (4 ) ? Cash provided by financing activities (4,218 ) 111,924 EFFECT OF EXCHANGE RATE ON CASH 1 (175 )NET CHANGE IN CASH AND RESTRICTED CASH FOR PERIOD (13,159 ) 33,966 CASH AND RESTRICTED CASH AT BEGINNING OF PERIOD 30,789 30,097 CASH AND RESTRICTED CASH AT END OF PERIOD $ 17,630 $ 64,063 RECONCILIATION OF CASH AND RESTRICTED CASH CASH $ 17,189 $ 61,934 RESTRICTED CASH?Prepaid and other assets 312 2,000 RESTRICTED CASH?Other non-current assets 129 129 TOTAL CASH AND RESTRICTED CASH $ 17,630 $ 64,063

ATERIAN, INC. Condensed Consolidated Statements of Cash Flows(Unaudited) (in thousands)

SUPPLEMENTAL DISCLOSURES OF CASH FLOW INFORMATION Cash paid for interest $ 1,618 $ 1,727 Cash paid for taxes $ 46 $ 41 NON-CASH INVESTING AND FINANCING ACTIVITIES: Equity fundraising costs not paid $ ? $ 125 Original issue discount $ ? $ 2,475 Fair value of contingent consideration $ ? $ 20,971 Discount of debt relating to warrants issuance $ ? $ 46,756 Issuance of restricted stock awards $ ? $ 3,427 Issuance of common stock in connection with Healing $ ? $ 50,529 Solutions and Photo Paper Direct acquisitionsCommon stock issued to High Trail $ ? $ 4,056 Reclassification of warrants to equity $ ? $ 80,022

Non-GAAP Financial Measures

We believe that our financial statements and the other financial data included in this Quarterly Report on Form 10-Q have been prepared in a manner that complies, in all material respects, with generally accepted accounting principles in the United States (GAAP). However, for the reasons discussed below, we have presented certain non-GAAP measures herein.

We have presented the following non-GAAP measures to assist investors in understanding our core net operating results on an on-going basis: (i) Contribution margin; (ii) Contribution margin as a percentage of net revenue; (iii) Adjusted EBITDA; and (iv) Adjusted EBITDA as a percentage of net revenue. These non-GAAP financial measures may also assist investors in making comparisons of our core operating results with those of other companies.

As used herein, Contribution margin represents operating loss plus general and administrative expenses, research and development expenses, fixed sales, distribution expenses and amortization of inventory step-up from acquisitions (included in cost of goods sold). As used herein, Contribution margin represents operating loss plus general and administrative expenses, research and development expenses, fixed sales, distribution expenses and amortization of inventory step-up from acquisitions (included in cost of goods sold). As used herein, Contribution margin as a percentage of net revenue represents Contribution margin divided by net revenue. As used herein, EBITDA represents net loss plus depreciation and amortization, interest expense, net and income tax expense. As used herein, Adjusted EBITDA represents EBITDA plus stock-based compensation expense, changes in fair-market value of earn-outs, amortization of inventory step-up from acquisitions (included in cost of goods sold), changes in fair-market value of warrant liability, loss on initial issuance of warrant, professional fees and transition fees related to acquisitions, reserve on dispute with a PPE supplier, loss from extinguishment of debt and other expenses, net. As used herein, Adjusted EBITDA as a percentage of net revenue represents Adjusted EBITDA divided by net revenue. Contribution margin, EBITDA and Adjusted EBITDA do not represent and should not be considered as alternatives to loss from operations or net loss, as determined under GAAP.

We present Contribution margin, Contribution margin as a percentage of net revenue, EBITDA, Adjusted EBITDA and Adjusted EBITDA as a percentage of net revenue because we believe each of these measures provides an additional metric to evaluateour operations and, when considered with both our GAAP results and the reconciliation to net loss, provides useful supplemental information for investors. We use Contribution margin, Contribution margin as a percentage of net revenue, EBITDA, Adjusted EBITDA and Adjusted EBITDA as a percentage of net revenue, together with financial measures prepared in accordance with GAAP, such as sales and gross margins, to assess our historical and prospective operating performance, to provide meaningful comparisons ofoperating performance across periods, to enhance our understanding of our operating performance and to compare our performance to that of our peers and competitors.

We believe EBITDA, Adjusted EBITDA and Adjusted EBITDA as a percentage of net revenue are useful to investors in assessing the operating performance of our business without the effect ofnon-cash items, while Contribution margin and Contribution margin as a percentage of net revenue are useful to investors in assessing the operating performance of our products as they represent our operating results without the effects of fixed costs and non-cash items. Contribution margin, Contribution margin as a percentage of net revenue, EBITDA, Adjusted EBITDA and Adjusted EBITDA as a percentage of net revenue should not be considered in isolation or as alternatives to net loss, loss from operations or any other measure of financial performance calculated and prescribed in accordance with GAAP. Neither EBITDA, Adjusted EBITDA nor Adjusted EBITDA as a percentage of net revenue should be considered a measure of discretionary cash available to us to invest in the growth of our business. Our Contribution margin, Contribution margin as a percentage of net revenue, EBITDA, Adjusted EBITDA and Adjusted EBITDA as a percentage of net revenue may not be comparable to similar titled measures in other organizations because other organizations may not calculate Contribution margin, EBITDA, Adjusted EBITDA or Adjusted EBITDA as a percentage of net revenue in the same manner as we do. Our presentation of Contribution margin and Adjusted EBITDA should not be construed as an inference that our future results will be unaffected by the expenses that are excluded from such terms or by unusual ornon-recurringitems.

We recognize that EBITDA, Adjusted EBITDA and Adjusted EBITDA as a percentage of net revenue, have limitations as analytical financial measures. For example, neither EBITDA nor Adjusted EBITDA reflects:

-- our capital expenditures or future requirements for capital expenditures or mergers and acquisitions; -- the interest expense or the cash requirements necessary to service interest expense or principal payments, associated with indebtedness; -- depreciation and amortization, which arenon-cashcharges, although the assets being depreciated and amortized will likely have to be replaced in the future, or any cash requirements for the replacement of assets; -- changes in cash requirements for our working capital needs; or -- changes in fair value of contingent earn-out liabilities, warrant liabilities, and amortization of inventory step-up from acquisitions (included in cost of goods sold) and transition costs from acquisitions.

Additionally, Adjusted EBITDA excludesnon-cash expense forstock-based compensation, which is and is expected to remain a key element of our overall long-term incentive compensation package.

We also recognize that Contribution margin and Contribution margin as a percentage of net revenue have limitations as analytical financial measures. For example, Contribution margin does not reflect:

-- general and administrative expense necessary to operate our business; -- research and development expenses necessary for the development, operation and support of our software platform; -- the fixed costs portion of our sales and distribution expenses including stock-based compensation expense; or -- changes in fair value of contingent earn-out liabilities, warrant liabilities, and amortization of inventory step-up from acquisitions (included in cost of goods sold).

Contribution Margin

Contribution margin represents operating loss plus general and administrative expenses, research and development expenses, fixed sales and distribution expenses, changes in fair-market value of earn-outs and amortization of inventory step-up from acquisitions (included in cost of goods sold). Contribution margin as a percentage of net revenue represents Contribution margin divided by net revenue. The following table provides a reconciliation of Contribution margin to operating loss, which is the most directly comparable financial measure presented in accordance with GAAP.

Three Months Ended Six Months Ended June30, June30, 2020 2021 2020 2021 (in thousands, except (in thousands, except percentages) percentages)Operating loss $ (1,821 ) $ 4,468 $ (15,717 ) $ (23,286 )Add: General and 8,352 9,990 16,355 20,965 administrative expensesResearch and development 2,451 2,324 4,732 4,452 expensesSales and distributionfixed expenses,including 1,054 9,995 3,911 13,327 stock-based compensationexpenseChange in fair value ofcontingent earn-out ? (23,349 ) ? (7,704 )liabilitiesAmortization ofinventory step-up from ? 2,233 ? 4,041 acquisitions (includedin cost of goods sold)Contribution margin $ 10,036 $ 5,661 $ 9,281 $ 11,795 Contribution margin as apercentage of net 16.8 % 8.3 % 10.9 % 10.1 %revenue

Adjusted EBITDA

EBITDA represents net loss plus depreciation and amortization, interest expense, net and income tax expense. Adjusted EBITDA represents EBITDA plus stock-based compensation expense, changes in fair-market value of earn-outs, amortization of inventory step-up from acquisitions (included in cost of goods sold), change in fair-market value of warrant liability, loss on initial issuance of warrant, professional fees and transition fees related to acquisitions, reserve on dispute with a PPE supplier, loss from extinguishment of debt and other expenses, net. As used herein, Adjusted EBITDA as a percentage of net revenue represents Adjusted EBITDA divided by net revenue.The following table provides a reconciliation of EBITDA and Adjusted EBITDA to net loss, which is the most directly comparable financial measure presented in accordance with GAAP:

Three Months Ended Six Months Ended June30, June30, 2020 2021 2020 2021 (in thousands, except (in thousands, except percentages) percentages)Net loss $ (2,937 ) $ (36,306 ) $ (17,967 ) $ (118,859 )Add: Provision for income 45 41 45 41 taxesInterest expense, net 1,077 4,675 2,186 9,092 Depreciation and 38 1,681 79 2,885 amortizationEBITDA (1,777 ) (29,909 ) (15,657 ) (106,841 )Other expense (income), (6 ) (5 ) 19 (38 )netChange in fair value ofcontingent earn-out ? (23,349 ) ? (7,704 )liabilitiesAmortization ofinventory step-up from ? 2,233 ? 4,041 acquisitions (includedin cost of goods sold)Change in fair marketvalue of warrant ? 4,387 ? 34,589 liabilityChange in fair value of ? 1,894 ? 1,894 derivative liabilityLoss on extinguishment ? 29,772 ? 29,772 of debtLoss on initial ? ? ? 20,147 issuance of warrantProfessional fees ? 948 ? 1,397 related to acquisitionsTransition costs from ? 632 ? 1,184 acquisitionsProfessional feesrelated to Photo Paper ? 696 ? 696 Direct acquisitionsReserve on dispute with ? 4,100 ? 4,100 PPE supplierStock-based 5,171 4,862 12,610 11,760 compensation expenseAdjusted EBITDA $ 3,388 $ (3,739 ) $ (3,028 ) $ (5,003 )Adjusted EBITDA as a ) ) )percentage of net 5.7 % (5.5 % (3.5 % (4.3 %revenue

We believe each of our products goes through three core phases as follows:

-- Launch phase: During this phase, we leverage our technology to target opportunities identified using AIMEE. During this period of time, and due to the combination of discounts and investment in marketing, our net margin for a product could be as low as negative 35%. In general, a product may stay in the launch phase on average for 3 months. -- Sustain phase: Our goal is for every product we launch to enter the sustain phase and become profitable, with a target average of positive 10% net margin (i.e. contribution margin). Over time, our products benefit from economies of scale stemming from purchasing power both with manufacturers and with fulfillment providers. -- Liquidate phase: If a product does not enter the sustain phase or if the customer satisfaction of the product (i.e., ratings) are not satisfactory, then it will go to the liquidate phase and we will sell the remaining inventory.

The following table breaks out our quarterly results of operations by our product phases including our PaaS business line:

Three months ended June 30, 2020 (in thousands) (unaudited) Liquidate Fixed Stock-based Sustain Launch PaaS /Other Costs compensation Total expenseNET REVENUE $ 44,047 $ 5,655 $ 347 $ 9,751 $ - $ - $ 59,800COST OF GOODS 23,184 3,032 - 5,984 - - 32,200SOLDGROSS PROFIT 20,863 2,623 347 3,767 - - $ 27,600OPERATING EXPENSES:Sales and 12,142 2,326 129 2,967 1,633 (579 ) 18,618distributionResearch and - - - - 1,272 1,179 2,451developmentGeneral and - - - - 3,781 4,571 8,352administrative

Three months ended June 30, 2021 (in thousands) (unaudited) Liquidate Fixed Stock-based Sustain Launch PaaS /Other Costs compensation Total expenseNET REVENUE $ 61,764 $ 4,358 $ 92 1,974 $ - $ - $ 68,188COST OF GOODS 28,555 3,464 - 3,426 - - 35,445SOLD (1)GROSS PROFIT 33,209 894 92 (1,452 ) - - $ 32,743OPERATING EXPENSES:Sales and 25,412 2,131 - 1,765 8,433 1,569 39,310distributionResearch and - - - - 1,103 1,221 2,324developmentGeneral and - - - - 7,918 2,072 9,990administrative

(1) Sustain cost of goods sold includes $2.2 million of amortization of inventory step-up from acquisitions

Six months ended June 30, 2020 (in thousands) (unaudited) Liquidate Fixed Stock-based Sustain Launch PaaS /Other Costs compensation Total expenseNET REVENUE $ 60,951 $ 11,809 $ 708 11,960 $ - $ - $ 85,428COST OF GOODS 32,877 6,637 - 8,016 - - 47,530SOLDGROSS PROFIT 28,074 5,172 708 3,944 - - $ 37,898OPERATING EXPENSES:Sales and 18,280 5,479 217 4,641 2,898 1,013 32,528distributionResearch and - - - - 2,280 2,452 4,732developmentGeneral and - - - - 7,209 9,146 16,355administrative

Six months ended June 30, 2021 (in thousands) (unaudited) Liquidate Fixed Stock-based Sustain Launch PaaS /Other Costs compensation Total expenseNET REVENUE $ 103,710 $ 6,957 $ 273 5,384 $ - $ - $ 116,324COST OF GOODS 45,860 4,916 - 6,742 - - 57,518SOLD(1)GROSS PROFIT 57,850 2,041 273 (1,358 ) - - $ 58,506OPERATING EXPENSES:Sales and 44,228 3,528 37 3,246 10,816 2,524 64,379distributionResearch and - - - - 2,348 2,104 4,452developmentGeneral and - - - - 13,833 7,132 20,965administrative

(1) Sustain cost of goods sold includes $4.0 million of amortization of inventory step-up from acquisitions







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