Benzinga | Jul 6, 2021 08:29AM EDT

Yell, Wix Bond To Drive UK SMEs' Online Presence

* U.K.'s digital marketing services provider Yell collaborated with SaaS platform Wix.com Ltd (NASDAQ:WIX) to help the U.K. SMEs (Small Medium Enterprises) build and grow their business online.

* Wix will be the technology provider for Yell's new 'Smart Websites - powered by Wix', allowing Yell's digital experts to offer their SME customers a faster-customized website or online store build with a broader range of functionality.

* The new Smart Websites also offer extensive analytics, built-in Customer Relationship Management capabilities, automated task triggers, appointment and restaurant bookings, event management facilitation, and acceptance of credit cards and other forms of payments.

* Price action: WIX shares closed lower by 1.06% at $288.80 on Friday.