GlobeNewswire Inc | Jun 21, 2021 04:35PM EDT

June 21, 2021

NEW YORK, June 21, 2021 (GLOBE NEWSWIRE) -- FCB is off to its best-ever start during the first day of Cannes Lions International Festival of Creativity, taking home 21 Lions. FCB Health Network was crowned Healthcare Network of the Year with its AREA 23 unit receiving the prestigious Healthcare Agency of the Year honor and the Grand Prix in the category of Pharma Regulated for SICK BEATS. The Pharma Grand Prix is awarded infrequently at the festival, further highlighting the significance of this years win.

AREA 23 counts 11 Lions to date this year, inclusive of the Grand Prix, with six campaigns receiving awards: SICK BEATS, See Sound, The Inevitable News, Trapped, Unbreakable and Fighting for Words The First Posters to Help Treat Aphasia Sheep.

FCB Chicago came out of the gate strong on the first day with Boards of Change, on behalf of the City of Chicago, garnering four impressive awards including a Gold Lion in Design Event Storytelling and a Gold Lion in Outdoor Live Advertising and Events. Boards of Change launched last year at the height of racial tension and political divide in the United States. The campaign repurposed plywood boards that barricaded storefronts during the protests, filled with messages and cries for justice seen by many as symbols of destruction and transformed them into voting booths. The booths inspired residents in dozens of traditionally low-turnout neighborhoods to register to vote, and ultimately head to the polls to drive change.

FCB Interfaces renowned campaign The Punishing Signal, on behalf of Mumbai Police, was honored with five wins including a Gold Lion in Health & Wellness Non-profit/Foundation-led Education & Awareness. The campaign tackles the noise pollution in the city of Mumbai as a result of Mumbaikars honking even when the traffic signal is red.

Please refer to the charts below for full information on todays distinctions.

Cannes Lions Design

Award Office Campaign Client/ Category/Media Title BrandGold FCB CHICAGO BOARDS OF CITY OF Design ? Event StorytellingLion CHANGE CHICAGOSilver FCB CHICAGO BOARDS OF CITY OF Design ? Spatial & SculpturalLion CHANGE CHICAGO Exhibitions and ExperiencesSilver AREA 23, AN FCB Design ?Consumer TechnologyLion HEALTH NETWORK SEE SOUND SEE SOUND & Homeware COMPANYBronze AREA 23, AN FCBLion HEALTH NETWORK SEE SOUND SEE SOUND Design ? Medical Products COMPANYBronze AREA 23, AN FCB THE THE Design ? Design-drivenLion HEALTH NETWORK INEVITABLE INEVITABLE Effectiveness COMPANY NEWS NEWS

Cannes Lions Health & Wellness

Award Office Campaign Client/Brand Category/Media Title Health & Wellness ?Gold THE Nonprofit/Lion FCB INTERFACE PUNISHING MUMBAI POLICE Foundation-led SIGNAL Education & Awareness Health & Wellness ?Silver THE Nonprofit/Lion FCB INTERFACE PUNISHING MUMBAI POLICE Foundation-led SIGNAL Education & Awareness Health & Wellness ?Bronze AREA 23, AN FCB THE Nonprofit/Lion HEALTH NETWORK INEVITABLE THE INEVITABLE NEWS Foundation-led COMPANY NEWS Education & AwarenessBronze PROJECT GOOGLE AI AND Health & Wellness ?Lion FCB CANADA UNDERSTOOD CANADIAN DOWN Health & Wellness SYNDROME SOCIETY Tech

Cannes Lions Outdoor

Award Office Campaign Title Client/Brand Category/MediaGold FCB BOARDS OF CHANGE CITY OF Outdoor ? Live AdvertisingLion CHICAGO CHICAGO and EventsSilver FCB THE PUNISHING MUMBAI Outdoor ? Ambient OutdoorLion INTERFACE SIGNAL POLICEBronze FCB BOARDS OF CHANGE CITY OF Outdoor ?DisplaysLion CHICAGO CHICAGOBronze FCB THE PUNISHING MUMBAI Outdoor ?Single-marketLion INTERFACE SIGNAL POLICE CampaignBronze FCB THE PUNISHING MUMBAI Outdoor ? Social BehaviourLion INTERFACE SIGNAL POLICE

Cannes Lions Pharma

Award Office Campaign Title Client/Brand Category/ MediaGrand AREA 23, AN FCB PharmaPrix HEALTH NETWORK SICK BEATS WOOJER ?Regulated COMPANYGold AREA 23, AN FCB PharmaLion HEALTH NETWORK SICK BEATS WOOJER ?Regulated COMPANYSilver AREA 23, AN FCB INSMED PharmaLion HEALTH NETWORK TRAPPED INCORPORATED ?Regulated COMPANYSilver AREA 23, AN FCB INSMED PharmaLion HEALTH NETWORK UNBREAKABLE INCORPORATED ?Regulated COMPANYBronze AREA 23, AN FCB FIGHTING FOR WORDS ? THE FIRST CONSTANT PharmaLion HEALTH NETWORK POSTERS TO HELP TREAT APHASIA THERAPY ?Regulated COMPANY ? ?SHEEP?Bronze AREA 23, AN FCB PharmaLion HEALTH NETWORK SICK BEATS WOOJER ?Regulated COMPANY

Cannes Lions Print & Publishing

Award Office Campaign Client/ Category/Media Title BrandSilver AREA 23, AN FCB HEALTH THE THE Print & Publishing ?Lion NETWORK COMPANY INEVITABLE INEVITABLE Media/Entertainment NEWS NEWS

About FCBFCB (Foote, Cone & Belding) is a global, award-winning and integrated marketing communications company with a heritage of creativity and success dating from 1873. NamedAdweeks 2020 Global Agency of the Year, Cannes Lions 2019 North American Creative Agency of the Year and a 2019Ad AgeA-List global top 10, FCB focuses on creating Never Finished campaign ideas that have the power to transform brands, businesses and communities. With more than 8,000 people in 109 operations in 80 countries, the company is part of the Interpublic Group of Companies (NYSE: IPG). Visitfcb.comor follow @FCBglobal on Instagram and Twitter and FCB Global on Facebook and LinkedIn.

Contact:Jessica SpanoJessica.Spano@fcb.com914-772-3611