Benzinga | Jun 10, 2021 07:11AM EDT

Versus Systems Launching Shopify App To Add Ecommerce and Small Business Rewards

Versus Systems Inc. ("Versus" or the "Company") (NASDAQ:VS) (FRANKFURT: BMVB) today announced the beta launch of their proprietary rewards platform, now accessible via a Shopify app that empowers businesses running Shopify to promote their products, drive trial and conversion, and grow awareness and sales through prizing and rewards.

Versus' prize-based advertising app allows Shopify partners to connect their stores to the Versus ad platform, where they can then serve their products, coupons, offers, and product samples to audiences inside a wide variety of apps, games, and shows. Versus' engagement platform already works with a number of games, apps, streams, and live events, including the apps of multiple NFL, NHL, MLB, and NBA teams.

Based on the ideas of choice and earned-reward, Shopify shops participating in the test will be able to offer their products and discounts to audiences as part of in-game challenges that players can earn with their in-game play. Participating businesses will also take advantage of Versus' dynamic regulatory compliance engine, which manages state and federal regulatory and legal guidelines that apply to contests, promotional prizing, and giveaways.

"We love Shopify. Their relentless focus on people, and on helping businesses grow - the work they do to make ecommerce better for entrepreneurs and businesses of all sizes - it's really inspiring. And it works. They're a huge part of 1.7 million businesses1 and a nearly five trillion dollar global ecommerce economy2. At Versus, we want to empower the millions of Shopify entrepreneurs with new ways to promote their products and reach new audiences using our unique prizing and reward technology," said Matthew Pierce, CEO of Versus Systems.