Benzinga | Feb 18, 2021 08:09AM EST

Reliance Global Group Announces Beta Launch Of 5MinuteInsure.com

LAKEWOOD, N.J., Feb. 18, 2021 (GLOBE NEWSWIRE) -- via NewMediaWire -- Reliance Global Group, Inc. (NASDAQ:RELI), a company engaged in the acquisition and management of insurance agencies in the United States, today announced the beta launch of its 5MinuteInsure.com platform as the next step in expanding the Company's operations with the goal of establishing a national footprint. A video teaser of the new platform is also available at: https://youtu.be/yfWOvboPvjE.

5minuteInsure.com is a tool developed by Reliance Global to be utilized in conjunction with agency acquisitions, as well as affiliated agencies. It utilizes artificial intelligence and data mining to provide competitive insurance quotes within 5 minutes, with minimal data input. The purpose is to tap into the growing number of online shoppers in order to drive business to the Company's insurance agencies. Consumer prospects are then transferred to the geographically closest agent and/or affiliates.

Initially, the beta launch will be limited to Ohio, beginning with automotive insurance. However, the Company is in the process of opening the platform to home insurance as well, with a goal to expand in the ensuing months as practical and regulatory considerations permit.

Ezra Beyman, CEO of Reliance Global Group, stated, "The beta launch of 5minuteinsure.com allows customers to rapidly compare quotes online and directs them to an agent in their area who can answer questions and bind the policy. 5minuteinsure.com complements our "bricks and mortar" operations, as we can now route leads to the agents in our network. This should be a useful tool in driving business to our platform.

"Unlike other sectors, insurance has been one of the last to adopt technology and move online. We believe 5minuteinsure.com, combined with our core insurance business, will provide an attractive solution to consumers. Specifically, we are blending traditional "human touch" insurance agencies with the convenience and speed of the modern digital age, which consumers have come to expect. Through technology, we also look to reduce back-office paperwork, allowing agents to focus on what they are good at -- selling policies. We also aim to enhance operational efficiency and drive margin expansion within our insurance agencies."

Mr. Beyman concluded, "Now that we have completed our Nasdaq listing, we are laser-focused on accelerating our business strategy. We believe the insurance market is ripe for expansion and poised for disruption through technology, and we look to 5minuteinsure to be our first venture into this space."