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Del Taco Launches Guac-Thrus


GlobeNewswire Inc | Jul 22, 2020 05:02PM EDT

July 22, 2020

LAKE FOREST, Calif., July 22, 2020 (GLOBE NEWSWIRE) -- Del Taco Restaurants, Inc. (NASDAQ: TACO), the nations second largest Mexican quick service restaurant* (MQSR), today announced it is turning its drive-thrus across the country into Guac-Thrus. Del Tacos Guac-Thrus will be open for one-day only on Friday, July 24th, to celebrate National Drive-Thru Day and the companys newly-introduced Fresh Guacamole. From 10am until 10pm, guests can head to their local Del Taco restaurant and get a free serving of Fresh Guac with any purchase.**

In fact, guests are encouraged to bring ANY fast food menu item to their closest Del Taco Guac-Thru, including Chicken Sandwiches, Fries, or Burgers, and top them with Del Tacos Fresh Guac. The brand will surprise and delight fans who share their menu mashups on social media, tagging @DelTaco and #GuacThru throughout National Drive-Thru Day.

The brand has also partnered with leading foodie content creators on the following National Drive-Thru Day mashups, featuring Del Tacos Fresh Guac:

-- @LoveTram- Popeyes Chicken Sandwich -- @nonstopeats - McDonalds Filet-o-Fish -- @hangryblogger In-N-Out Burgers Double Double & Animal Style Fries -- @Paulsfoodhaul - Burger Kings Whopper -- @sorrynosalad - Chick-fil-As Spicy Chicken Sandwich

Our Fresh Guac is so good, it even elevates the competition when added to their items, said Tim Hackbardt, Del Tacos Chief Marketing Officer. Try it on or in one of our freshly prepared Tacos or Burritos, or add it to your favorite drive-thru item from the competition. Either way, we hope everyone celebrates National Drive-Thru Day with some free Fresh Guac from Del Taco.

Del Tacos newest premium ingredient, Fresh Guacamole, is crafted in each restaurant daily with just four simple ingredients:

-- Hass avocados -- Handmade pico de gallo -- Fresh-squeezed lime juice -- Special seasoning blend

The recent launch of Fresh Guacamole builds on Del Tacos unique value oriented QSR+ position and expands on the foundation of fresh-grilled chicken, carne asada steak, freshly grated cheddar cheese, and its signature slow-cooked beans made from scratch. It is the brands next step in freshness that naturally follows the introduction of fresh avocado slices a few years ago and its more recent move to dump its Nacho Cheese pump and elevate guests to creamy Queso Blanco, crafted with real cheese, real milk, jalapeos and heavy cream.

*By number of units

**One Free Snack-Sized Fresh Guacamole per Order. Valid for drive thru only. While supplies last. Participation may vary.

About Del Taco Restaurants, Inc.

Del Taco (NASDAQ: TACO) offers a unique variety of both Mexican and American favorites such as burritos and fries, prepared fresh in every restaurant's working kitchen with the value and convenience of a drive-thru. Del Taco's menu items taste better because they are made with quality ingredients like fresh grilled chicken and carne asada steak, sliced avocado, freshly grated cheddar cheese, slow-cooked beans made from scratch, and creamy Queso Blanco.

The brand's campaign further communicates Del Taco's commitment to providing guests with the best quality and value for their money through cooking, chopping, shredding and grilling menu items from scratch. Founded in 1964, today Del Taco serves more than three million guests each week at its approximately 600 restaurants across 15 states. For more information, visit www.deltaco.com.

Media ContactJoshua LevittDeVries Global949-981-0757jlevitt@devriesglobal.com

Photos accompanying this announcement are available at:

https://www.globenewswire.com/NewsRoom/AttachmentNg/2e858b17-66b0-48c2-94ae-d6a60d8392cf

https://www.globenewswire.com/NewsRoom/AttachmentNg/82af446d-3eb7-43e9-bdd4-164357fdae86

https://www.globenewswire.com/NewsRoom/AttachmentNg/8b47cea8-ed8a-457e-96fa-082d4879e09a







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