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Olá! e.l.f. Cosmetics Launches in Brazil Exclusively with Sephora

Business Wire | Sep 15, 2026 8:30 AM EDT

OAKLAND, Calif.--(BUSINESS WIRE)--e.l.f. Cosmetics, a brand from e.l.f. Beauty (NYSE: ELF), today announces its expansion into Brazil, exclusively with Sephora. As the first mass color brand in Sephora Brazil, e.l.f. Cosmetics is bringing its signature combination of prestige-quality products, powerhouse innovation and accessibility to every eye, lip and face in Brazil. e.l.f. Beauty has been steadily building the global footprint of its brands, doubling international sales penetration of all i

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